BrandMusiq - The latest sonic branding news

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Blogs

Catch up on all that’s making waves in the world of sonic branding and how Brandmusiq is breaking new ground in India’s branding ecosystem.

Asian Paints and BrandMusiq turn up the cricket fever with regional sonic anthems

MediaBrief - May 29, 2025

BrandMusiq presents research study on Sonic Brand Personality In collaboration with Northern Illinois University

MXM India - September 18, 2024

How BrandMusiq is creating sonic experiences beyond traditional marketing activities

AdGully - August 22, 2024

Alembic and Havas Life Mumbai turn to AI to help speech-impaired mothers sing a lullaby

AFAQS - August 10, 2024

Federal Bank recreates its sonic identity this World Music Day with a corporate anthem

AFAQS - June 24, 2024

How Brandmusiq is using ai and social media to enhance sonic branding in India

Economic Times - May 29, 2024

How Sounds, Audio, Voice-enabled Technology Helps a Brand Stand Out.

Analytical Insights - April 18, 2024

Sound of success: How BrandMusiq is shaping consumer experiences with sonic branding

AdGully - April 16, 2024

Trinity McQueen - 5 Questions 5 Minutes - Ep 7 - Rajeev Raja

Trinity McQueen - January 16, 2024

Harmonizing Inclusivity: Unveiling a universal musical logo

Indian Television - October 18, 2023

The sound of brands - sonic branding explained

Storyboard 18 - October 13, 2023

Vivo Partners With BrandMusiq To Craft Revolutionary Sonic Identity System

Loudest.in - September 27, 2023

A Sonic Masterclass with BrandMusiq [Asia's Top Sonic Branding Agency] from ET Brand Equity

Brand Equity ET NOW - May 24, 2023

BrandMusiq crafts sonic identity for Toyota

medianews4u.com - October 10, 2022

"It took a month of fine-tuning": Gaurav Verma, Zomato

Afaqs! - September 23, 2019

Zomato undergoes sonic branding with new MOGO

Afaqs! - September 20, 2019

BrandMusiq – Introducing a nice ring to a brand’s identity

Founderindia - September 04, 2019

Startup BrandMusiq marries sound with logos to create distinct identities for brands

Firstpost - August 28, 2019

The Trendsetter of Sonic Branding – BrandMusiq

BrandYuva - July 01, 2019

On World Music Day, will brands be singing a whole new tune?

Afaqs! - June 26, 2019

MG Motor India releases the MG brand anthem: Co-developed with BrandMusiq, here’s why it’s special!

Financial Express - May 10, 2019

BrandMusiq launches SoniqSpaces, a retail app for Nexus Malls

Afaqs! - January 15, 2019

"It's important for us to draw a clear line back to ROI": Rajeev Raja, BrandMusiq, on sonic branding

Afaqs! - September 20, 2017

Myntra launches new musical logo

Afaqs! - August 21, 2017

"It's amazing how brands don't think about what their 'sound' is": Rajeev Raja, Brandmusiq

Afaqs! - April 29, 2015

Advertising veterans to create ‘mogos’ (music logos) with BrandMusiq

YourStory - January 16, 2014

BrandMusiq, Rajeev Raja’s new firm aims to have marketers thinking seriously about sound

The Economic Times - April 07, 2012

Welcome to a treasure trove of articles, insights, and musings on all things related to branding and sonic branding

The importance of Navarasas for Brand Marketers

An Exploration Into The Navarasas

The Emotional Resonance Of Sonic Branding; How Sound Connects Us To Brands.

Immerse yourself in the power of MOGO®️ and learn how a single musical logo can instantly ignite an emotional connection.

Lenovo Sonic Balm

Music triggers the release of Dopamine, the chemical that is released in a part of the brain that makes you feel good.

Science explains why Freddie Mercury’s voice was magical

“A force of nature with the velocity of a hurricane!”

3 reasons why the right sound made Levi’s a global phenomenon

Back in the 80s, Levi’s was in trouble. They were looked at as a jean brand worn by “fuddy duddies”, aka, older dads.

BrandMusiq Founder, Rajeev Raja talks about the company’s new platform ‘BrandMusiq LABS’ and the future of sonic branding

Brands fighting to be seen and heard in a content-eats-content world

Kiss Me, Close Your Eyes And Miss Me’.

4 Brand Jingles That Wooed Us With Their Sounds Of Love

Did you know that James Bond’s classic audio signature has Indian roots?

The theme, composed by Monty Norman and arranged by John Barry,

How Sonic Branding Strikes an Emotional Chord

Think of your favourite song. Does it give you chills?

Jingle vs. Sonic Identity

Jingles have always been an indispensable part of advertising.

Is the death of the display ad a certainty?

When was the last time you clicked on a banner ad on purpose?

Process

MUSE is our secret sauce and at the heart of everything we do.